Digital has had a profound effect on insurance distribution and customer engagement—and as Accenture research shows, insurers are keenly aware of these changes. One group in particular, the Digital Transformers, have invested in digital channels and technologies to offer tailored customer experiences and create new, digital value propositions.

What does it take to be a Digital Transformer?

In this podcast, I discussed the distinguishing characteristics of a Digital Transformer, and what it takes to become one. Becoming a Digital Transformer requires a holistic approach to look outside the enterprise—and beyond insurance.

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