Digital has had a profound effect on insurance distribution and customer engagement—and as Accenture research shows, insurers are keenly aware of these changes. One group in particular, the Digital Transformers, have invested in digital channels and technologies to offer tailored customer experiences and create new, digital value propositions.
What does it take to be a Digital Transformer?
In this podcast, I discussed the distinguishing characteristics of a Digital Transformer, and what it takes to become one. Becoming a Digital Transformer requires a holistic approach to look outside the enterprise—and beyond insurance.
- Watch Three questions to guide success in the digital age | Part 1: How far—and how fast—should insurers proceed to customer-centricity?
- Register to download Capturing the Insurance Customer of Tomorrow: Three questions to guide success in the digital age (PDF).
- Email me to discuss how Accenture can help insurers become Digital Transformers