Joanne Laffan

Content Marketing Lead, Insurance

Joanne serves as Global Content Marketing Lead for Accenture's Insurance Industry Sector. Currently driving the content agenda, with a focus on Thought Leadership, she is at the forefront of macro trends, extrapolating insights from research and translating those learnings into communications that resonate. She brings over 16 years of experience in marketing and advertising for leading consumer, corporate, governmental, financial, retail and FMCG brands.