Increasing competition in the insurance industry should have carriers on alert—especially given Accenture research showing customers’ increased openness to buying insurance from non-traditional providers. Watch this video to learn about this and other challenges that insurers face today.

Challenges in the insurance market

Customers are prepared to buy insurance from non-insurance companies
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There are two sides to this coin. On one side, these are challenges to how business is done, but on the other side, these are opportunities for insurers to change the status quo. To capitalize on these opportunities, insurers need to become more customer-centric, create stronger customer relationships and foster innovation through digital technologies.

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