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Accenture Insurance Blog

Customer Experience

Posted on June 19th, 2017

For more effective marketing, invest in the customer

Across all industries, including insurance, just-in-time (JiT) marketers report significantly...
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For more effective marketing, invest in the customer
Posted on June 14th, 2017

Why just-in-time marketers are abandoning conventional wisdom

The drive to digital has created a growing disconnect between insurers’ growth plans and marketing...
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Why just-in-time marketers are abandoning conventional wisdom
Posted on June 8th, 2017

Broadening the Customer Base with “Plug & Play” Insurance

Insurance is not always at the top of the customer’s mind, but customers are willing...
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Broadening the Customer Base with “Plug & Play” Insurance
Posted on June 7th, 2017

Technology Vision for Insurance 2017 Trend 4: Design for Humans

In my previous posts about our Technology Vision for Insurance 2017 survey, I discussed how...
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Technology Vision for Insurance 2017 Trend 4: Design for Humans
Posted on May 18th, 2017

Creating New Models for a Digital Customer

Customers have always had different preferences, wants and needs, but their expectations were...
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Creating New Models for a Digital Customer
Posted on May 12th, 2017

Design for Humans: Accenture Insurance Technology Vision 2017

The fourth trend I’d like to look at in my series about the Accenture Technology Vision for...
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Design for Humans: Accenture Insurance Technology Vision 2017
Posted on May 1st, 2017

Winners Announced at the 2017 Efma-Accenture Innovation in Insurance Awards

I am immensely proud to have been part of the 2017 Efma-Accenture Innovation in Insurance Awards...
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Winners Announced at the 2017 Efma-Accenture Innovation in Insurance Awards
Posted on April 27th, 2017

Expanding the Customer Service Role

In our brave new world, insurers who wish to delight their customers are turning to digital...
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Expanding the Customer Service Role